BBM Magazine 104 - September/Eylül 2026

heart of this growth strategy. With the new facility, built through an investment of approximately TRY 40million, Fıstıkçı Ağaoğlu aims to move beyond retailing and become a strong player in organized retail and the foodservice market. Built on owner Abdurrahman Özcan’s many years of experi- ence in the food industry, Fıstıkçı Ağaoğlu is now growing with the active participation of family members. Özcan, a father of seven, has involved all his children except his son who works as a pilot in various areas of the company, from production and management to the new facility investment. The professional ex- pertise of his children who are an architect and a civil engineer also made an important contribution to the planning and con- struction of the seven-storey production facility in Esenyurt. We spoke with Abdurrahman Özcan about the brand’s founding story, production philosophy, Esenyurt investment and future objectives. Could you tell us about your background in the food indus- try and the journey that led to the establishment of Fıstıkçı Ağaoğlu? I worked in different areas of the food industry for many years. During that time, I had the opportunity to closely observe many aspects of the business, from product quality and raw material procurement to consumer expectations and pricing policy. I wanted to put this experience to use under our own brand and carry the traditional culture of baklava into the future through a more corporate structure. We began operating as Fıstıkçı Ağaoğlu with our first store in Istanbul in 2021. From the outset, our goal was not simply to es- tablish a business that sold baklava. We wanted to create a brand built on solid foundations that addressed production, retailing and customer satisfaction as a whole. Today, with 14 branches and an rilen tesisle birlikte Fıstıkçı Ağaoğlu, ma- ğazacılığın ötesine geçerek organize pera- kende ve toplu tüketim paza- rında da güçlü bir oyuncu olmayı amaçlıyor. Fıstıkçı Ağaoğlu’nun sahibi Abdurrahman Özcan’ın uzun yıllara dayanan gıda sektörü tecrübesi üzerine kurulan mar- ka, bugün aile bireylerinin aktif katılımıyla büyüyor. Yedi çocuk babası olan Özcan’ın pilotluk yapan oğlu dışındaki çocukla- rı, üretimden yönetime ve yeni tesis yatırımına kadar şirke- tin farklı süreçlerinde görev alıyor. Özcan’ın mimar ve inşaat mühendisi olan çocuklarının mesleki birikimi de Esenyurt’ta kurulan yedi katlı üretim tesisinin planlama ve yapım sürecine önemli katkı sağladı. Abdurrahman Özcan ile markanın kuruluş hikâyesini, üre- tim anlayışını, Esenyurt yatırımını ve gelecek hedeflerini ko- nuştuk. INTERVIEW • RÖPORTAJ BBM • SEPTEMBER - EYLÜL 2026 48