To best accompany the rapid changes in an industry that is constantly reinventing itself, Europain has undertaken to overhaul in depth its next edition, placing the emphasis on business and inspiration.

Next January, at the Porte de Versailles venue, entrepreneurs in the bakery-pastry industry will have a unique opportunity to grasp the upcoming trends, identify emerging markets, invent new concepts, find inspiration for their next creations and stay ahead of the competition. Europain will bring together the major players in the sector, institutions, professional bodies, confederations, as well as hundreds of exhibitors catering to all their needs and requirements. Establishing the event in the heart of Paris makes it easier for visitors and exhibitors to access the trade fair. The central location will enable French and international visitors to visit Parisian bakery and pastry shops. The trade fair proposes a set of new measures that blend expertise and practical tools designed to increase the number of visitors, entrepreneurs and project bearers, including artisans, neo-bakers, sandwich bars, mass catering, confectioners, pastry chefs, chocolate makers, ice cream makers, caterers, bakery chains, food supermarkets, retailers, wholesalers etc. Professionals looking for turnkey business solutions will be able to meet and exchange with the major bakery franchises and startups. At Europain, 500 exhibitors and brands come together for the largest offering in the industry in France under one roof. This is divided into three key sections: Selling, Managing, Manufacturing. The best innovations will be crowned by the Europain 2020 Innovation Awards.