27 October 2026
8 min reading
Article
Türkiye must grow its exports through quality, trust and strong brands rather than price
Türkiye has substantial capabilities in producing agricultural and food products and bringing them to global markets. Yet lasting success in those markets is no longer measured by export volumes alone. Sustainable raw material sourcing, cost management, a skilled workforce, the green transition and brand building have become central to the sector’s competitiveness. Türkiye needs to build its export strategy around reliable, sustainable, value-added production rather than low-priced products.
More