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MULTIVAC and FRITSCH aims outstanding success with integrated solutions

13 February 20204 min reading

Germany-based FRITSCH Bakery Technologies GmbH & Co. KG, the world's leading bakery and dough processing machinery manufacturer, became a member of the MULTIVAC Group on the 1st of August, 2019. Thanks to this acquisition, MULTIVAC expanded its solutions for the bakery and dough processing industry. After restructuring, the management was handed over to Andreas Eyd and Frank Gabriel, both have long management experience at MULTIVAC. Andreas Eyd will be responsible for sales management and Frank Gabriel for technical leadership.

Germany-based FRITSCH Bakery Technologies GmbH & Co. KG, the world's leading bakery and dough processing machinery manufacturer, became a member of the MULTIVAC Group on the 1st of August, 2019. Thanks to this acquisition, MULTIVAC expanded its solutions for the bakery and dough processing industry. After restructuring, the management was handed over to Andreas Eyd and Frank Gabriel, both have long management experience at MULTIVAC. Andreas Eyd will be responsible for sales management and Frank Gabriel for technical leadership.

Andreas Eyd, responsible for the sales management of the company said: "After this acquisition, FRITSCH remains as an independent firm but it also becomes a part of a strong company that proved its success in the global arena. FRITSCH will continue to work with its customers and suppliers with its well-known trustworthiness. The FRITSCH brand is highly esteemed with its high-quality machinery and production lines in the industry and it has a huge potential for the future. We aim to realize this potential with the right internal processes with the help of MULTIVAC.” Frank Gabriel, responsible for the technical leadership of the company said: "FRITSCH is an expert for dough processing lines and it has an extraordinary capacity. It has the technical and technological expertise needed to develop tailored solutions. We want to use and unite this knowledge and experience and with global sales and service network of MULTIVAC."

FRITSCH WILL BE IN FIVE CONTINENTS WITH MULTIVAC MULTIVAC offers turnkey solutions for producing and packaging baked products and it continues to invest in sales and service teams of experts for flour products and dough processing industry. "As MULTIVAC and FRITSCH, we aim to achieve an extraordinary success in this sector with our integrated solutions.", Frank Gabriel said. After restructuring, sales and services for FRITSCH solutions will be undertaken by 85 branches of MULTIVAC on 5 continents. This will be the main focus of restructuring. As a result, FRITSCH will respond to service demands much more rapidly and it will be significantly closer to its customers. FRITSCH will continue developing and producing goods in Markt Einersheim, located in Lower Franconia, Germany. The Technology Center of FRITSCH offers an outstanding environment for its customers to develop new receipts and test new processes. In this technology center, all kinds of combinations needed in the real-life production environment can be tested. FRITSCH Bakery Technologies GmbH & Co. KG will benefit from packaging and process solutions of MULTIVAC in the global arena and it will continue to play a leading role in the industry of flour products and dough processing.

FRITSCH AND MULTIVAC WILL ATTEND IBAKTECH FAIR THAT WILL TAKE PLACE ON 26-29 MARCH MULTIVAC is going to be one of the exhibitors in IBAKTECH 2020 that will take place between 26th and 29th March 2020 at Istanbul CNR EXPO. IBAKTECH (International Trade Fair For Bakery, Patisserie Machinery, Ice Cream, Chocolate, and Technologies) is a biannual exhibition organized in Turkey and it is the leading event of its industry in the growing Turkish market and Eurasia region with business volume it creates. 341 exhibitors from 11 countries and more than 81,000 visitors from 115 countries attend the exhibition. FRITSCH will showcase its solutions in the flour productions and dough processing industry for the first time in Turkey after becoming a member of the MULTIVAC Group. The group will also showcase packaging and process solutions for the industry.

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