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The Great Meeting was held at IBAKTECH after 4 years

23 March 20223 min reading

IBAKTECH, the 13th International Trade Fair for Bakery, Patisserie Machinery, Ice Cream, Chocolate, and Technologies hosted its visitors at Istanbul Expo Center between 10-13 March. Organized by Messe Stuttgart Ares, the trade fair hosted the grand union long-awaited by all industry representatives after a 4-year break due to the pandemic.

The trade fair, where 315 exhibitors presented hundreds of domestic and foreign brands in 5 halls with a net area of 27,000 square meters, thus reaffirmed its position as the world’s second largest fair in its field. In addition to Turkey, there was participation in the trade fair from 6 countries, namely China, France, Iran, Italy, Slovenia, and Germany. In addition, an official Germany joint stand took part in the fair for the third time this year with the support of the VDMA Association for Food Processing Machinery and Packaging Machinery.


80,697 visitors primarily from Europe, Africa and Middle East visited the trade fair, where the leading exhibitors in their fields presented the latest products and technologies related to the industry. In addition to individual visitors, hosted buyer delegations from Iran, Serbia, Bulgaria and - for the first time this year - Peru, were also at IBAKTECH. Steps were taken and signatures were put for strong collaborations.

Satisfaction of the visitors was also reflected in the official surveys: Almost all of the visitors (99%) stated that the trade fair met their expectations and they would attend the next IBAKTECH trade fair (97%). 62 percent of them rated IBAKTECH as "very good".


The top three exhibitor groups with the highest number of visitors were bakeries & baking industry, chocolate producers and cafe-patisseries. 78 percent of total visitors had specific investment plans and half of which made purchases directly at the trade fair. The trade fair also enabled many new business connections. 54 percent of international visitors said that they attended IBAKTECH for the first time this year and 95 percent of international visitors said they would definitely or probably make investments.

The trade fair met the expectations of not only visitors but also exhibitors. In IBAKTECH, which provides a suitable ground for strong collaborations on behalf of the industry, 92 percent of the exhibitors stated that trade fair reached its objectives. 97 percent said that they would recommend IBAKTECH to others. Many exhibitors pointed out that IBAKTECH was the first trade fair they attended after the pandemic and that they reached the target visitor groups through the trade fair. They highlighted that the trade fair met their expectations, especially in terms of connecting with international visitors.


The next edition of the trade fair, which successfully completed 2022, will take place in 2024 in line with its two-year period.

 


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