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How Active Packaging is Reshaping the Food Sector?

22 October 20245 min reading

Aashi Mishra
Research Writer


According to the latest research from Research Nester, a consulting firm specializing in market analysis across various sectors and regions, the smart packaging industry is poised for significant growth. The Smart Packaging Market, estimated to be valued at $36.8 billion in 2024, is projected to exceed $60.4 billion by 2036, reflecting a compound annual growth rate (CAGR) of over 5.4% during the forecast period.

Smart Packaging Market Size Is Estimated at USD 36.8 Bn in 2024. According to recent study by Research Nester, the global smart packaging market size is expected to surpass more than USD 60.4 billion by 2o36 and is projected to expand at a CAGR of over 5.4% during the forecast period 2024-2036. 

Active packaging, also known as intelligent packaging is revolutionizing the food industry in recent years. When compared to traditional packaging, active packaging has proved to be efficient in extending the shelf life of the products. Utilizing technology that purposefully releases or absorbs substances from the food or the headspace of food packaging, active packaging prevents the oxidation of lipids, microbial development, and moisture loss. Whereas, on the other side, intelligent packaging involves interacting with consumers and others across the value chain. These two forms of smart packaging are set to advance the packaging sector. This market is set to grow by generating revenue of about USD 45 Billion by the end of 2033, at a CAGR of 7%.

How Active Packaging Increases Shelf Life of Food Products? 

Growing Adoption of Sachets & Pads 

Sachets and pads are frequently employed to soak up or expel gases to a package or headspace. Foods including dry foods, coffee, pizza, baked goods, and meat and poultry products frequently contain oxygen absorbers in sachet form. Other sachets absorb carbon dioxide and oxygen, and they are most frequently found in containers of roasted or ground coffee. 

Use of Material Containing Components 

Recent initiatives to engage in active scavenging have concentrated on integrating the scavenger within the package itself. This technique may be applied to numerous plastic containers and closures, including polyethylene terephthalate (PETE) bottles. 

Anti-Microbial Systems 

The possibility of regulated antimicrobial release from packaging materials is an innovative development in active packaging. By reducing bacterial growth and deterioration, antimicrobials included in packing materials could boost shelf life. 

Intelligent packing systems make use of three different technologies- data carriers, indicators, and sensors. Data carriers help in a streamlined flow of information within the supply chain of food products. Sensors help in detecting chemicals, physicals, or any energy quantity in the packaging. Indicators judge the presence or absence of any substance in the packaging and their resulting reactions. The environment of the packaging, both internal and external is thoroughly analyzed for this factor. 

Indicators in Intelligent Packaging 

Different Product Launches Driving the Growth in the Packaging Sector 

FoodCODE is an Italian firm that develops a proprietary cloud-based application that makes utilization of smart QR codes together with a database. The business adds nutritional information to meal packaging so that consumers may use their cell phones to scan QR codes.

 A Canadian firm called Safer offers e-smart labels that can identify and indicate the freshness of food. They adhere to the packaging for meat, fish, and milk and alter color according to the degree of chemical and reagent deterioration. The reference colors for food deterioration vary depending on the type of food, such as milk, poultry, or seafood. By doing this, food waste is reduced, food safety concerns are lessened, and food spoilage is avoided.

LAMAR, a US-based firm, specializes in biodegradable printed sensors that are incorporated into packaging for accurate location, temperature, and humidity tracking. Data from the printed sensors are securely connected to and transmitted to the cloud network by a mobile gateway. Since it uses less harmful polymers and more environmentally friendly materials, this packaging solution lowers the carbon footprint of packaging. 

The Scenario of Active Packaging in Different Regions 

In North America, the smart packaging market is rapidly growing and developing. Smart packaging uses cutting-edge technology, such as RFID tags, sensors, and data transmission systems, to enhance product safety, traceability, and consumer engagement. Additionally, the customer in this region is demanding convenience and since they are getting more educated regarding adulteration, they are demanding knowledge of the product. 

Besides, the Europe region is seeing a great increase in online shopping. As a result, the urgency for unique packaging solutions, especially for beverages, to preserve them is rising. Moreover, in the Asia Pacific region, due to the rising brand presence, the company is giving more prevalence to smart and intelligent packaging. 

Growing Government Initiatives for Active Packaging 

Through collaboration between national and local governments, businesses, and consumers, Japan is putting in place several programs to prevent food loss and waste (FLW). According to statistics released by the Japanese Government’s Ministries of the Environment (MOE) and Agriculture, Forestry, and Fisheries (MAFF), around 5.2 million tonnes of food were lost or wasted in Japan in FY2020. Of this, consumers produced 47% (2.47 million tonnes), enterprises produced 53% (2.75 million tonnes), and businesses in the food service and manufacturing industries produced 27% (2.47 million tonnes).

Hence, the Japanese government has established a goal of decreasing Japan’s food loss from 9.8 million tonnes in 2000 by 2030. To accomplish this, Japan is putting in place several measures. The Act on Promotion of Food Loss and Waste Reduction, which became effective in October 2019, serves as a major tenet supporting such activities. Moreover, the new rules for the Scheme for the Creation or Expansion of Food Processing Units were released by the Ministry of Food Processing Industries on June 8, 2022. New applications received in response to Expressions of Interest (EOI) shall be subject to the updated guidelines in India. 

Hence, all of these trends are set to influence the Food packaging industry. Therefore, the market for active, smart, and intelligent packaging is set to grow by generating revenue of about USD 45 Billion by the end of 2033, growing at a CAGR of 7%. 

Source: https://www.researchnester.com/reports/smart-packaging-market/6270


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