TAB Gıda, the fast food restaurants chain in Turkey, has created its new brand: Usta Pideci. The company opened three restaurants in three different regions of Turkey. What distinguishes Usta Pideci from its rivals is that the restaurant serves satisfying products at a reasonable price. TAB Gıda opened its restaurants in Akbatı AVM, Malatya Park AVM, and Adapazarı Agora AVM. “TAB Gıda’s unchanging mission since its inception is that it serves delicious food with familiar source and reasonable price to people. With this mission, under the umbrella of TFI TAB Food Investments, we created a huge food ecosystem from meat to salad, from bread to potato that we cultivate. Today, we offer services to the Turkish people with four global and three national and 1.200 restaurants. As TFI TAB Gıda Investments, we provide employment to more than 25.000 people in Turkey. Together with China, this employment surpasses 50.000 people. We will continue to invest in our country and our brands without slowing down. After Usta Dönerci, which makes us proud by becoming the biggest döner chain in Turkey, Usta Pideci is the second brand created by TAB Gıda. We will continue to invest in our country and our brands without slowing down,” said Erhan Kurdoğlu, CEO of TFI TAB Food Investments.